Facebook Creative Experiences

Creative Experiences (Creative X; formerly The Factory and The Studio) is the new internal creative marketing team at Facebook. Creative X includes 180 people in 8 countries across multiple disciplines, developing high-impact creative for consumer marketing and global events. The only constant at Facebook is change, and the identity for Creative X nods to the evolving product experience and allows for unique expression across applications.

Designed at Facebook, 2019
Role: Concept and Design
ECD: Cameron Ewing